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WebChants SEO & AI search

More from WebChants

SEO · AEO · GEO · AI citations

Be the answer — on Google, in AI chats, and in your buyer’s shortlist.

Search is no longer ten blue links. Buyers ask Google, read AI Overviews, and ask ChatGPT who to call. We make sure your business shows up in all three — and tie every month of work to enquiries, sales and profit.

Reports in leads and ₹, not just rankings No lock-in You own every account
45%of B2B buyers used generative AI to research vendors (Gartner, 2026)
~70%of the buying journey is done before a buyer contacts a seller (6sense, 2024)
13%of Indian MSMEs have their own website (India SME Forum, 2025)
₹36,300 crspent by Indian SMEs on digital ads — SEO is the channel you don’t rent (FICCI–EY 2026)
Three engines of discovery

One strategy, three places to win

Each engine reads your business differently. We optimise for all three from the same foundation — so the work compounds instead of competing.

SEO

Search engine optimisation

Rank in Google’s results and map pack for the searches that bring buyers.

  • Keyword and intent mapping
  • Technical health and Core Web Vitals
  • Local SEO and Google Business Profile
  • Content clusters and internal links
  • Authority and backlinks
We measureOrganic sessions · ranking keywords · map-pack views
AEO

Answer engine optimisation

Become the answer Google’s AI Overviews, featured snippets and voice search quote.

  • Question-led page structure
  • FAQ, HowTo and Product schema
  • Concise, factual answer blocks
  • People-Also-Ask targeting
  • Snippet and AI Overview tracking
We measureFeatured snippets · AI Overview citations · zero-click visibility
GEO

Generative engine optimisation

Get named and cited by ChatGPT, Gemini, Claude and Perplexity when people ask who to choose.

  • Entity consistency across the web
  • llms.txt and AI-crawler access rules
  • Citable data, comparisons and guides
  • Reviews, directories and press mentions
  • Monthly AI share-of-voice testing
We measureAI mentions · citations · share of voice vs competitors
New service

AI citations & mentions

When a buyer asks ChatGPT “who makes the best mango wood furniture in Jodhpur?” or Gemini “which IVF clinic in Jodhpur has good reviews?”, the answer names three or four businesses. We work to make yours one of them — and make sure what the AI says about you is accurate.

ChatGPTGoogle AI OverviewsGoogle AI ModeGeminiClaudePerplexityMicrosoft Copilot
AI visibility audit

We run 50–100 real buyer prompts across the major assistants and record who gets named, cited and linked — you, your competitors, or nobody.

Citation building

Earn mentions on the sources AI tools learn from and cite: trade directories, export councils, local press, review platforms, industry lists and community discussions.

Entity & knowledge consistency

One clear, consistent identity — name, address, products, founders, facts — across your site, Google Business Profile, LinkedIn and directories, so models don’t confuse or skip you.

Citable content

Pages built to be quoted: original data, buying guides, comparisons, specification tables and FAQs with clear, verifiable facts.

AI-crawler readiness

llms.txt, crawler access for GPTBot, ClaudeBot, PerplexityBot and Google-Extended, clean HTML and schema that machines can parse.

Accuracy & reputation fixes

When an assistant gets your prices, location or services wrong, we trace the source and correct it at the root.

Share-of-voice tracking

A monthly dashboard of mentions, citations, sentiment and position versus competitors, per assistant and per prompt.

AI visibility trackerSample
Share of voice18%▲ from 0% in 4 months
Citations with link11of 60 prompts
Buyer promptGPTGemPlxAIO
mango wood furniture manufacturer jodhpur•–
best solid wood sideboard supplier india•–•
jodhpur exporter with EUDR documents•
iron furniture wholesale rajasthan–•––
Named + cited Named Absent

Illustrative data. AI answers vary by user, location and time, so we track them across many runs and report trends, not single answers.

AI citations & mentions — ₹14,999 setup + ₹7,999/month. Or start with the AI visibility audit for ₹4,999. We don’t buy fake reviews or spam forums — every mention we build is one a real buyer could trust.

Get my AI visibility audit
Technical expertise

The parameters we audit, fix and monitor

Rankings sit on engineering. These are the checks behind every WebChants audit — measured, prioritised by revenue impact, and re-tested every month.

LCP
≤ 2.5 sLargest Contentful PaintHow fast the main content appears
INP
≤ 200 msInteraction to Next PaintHow fast the page reacts to a tap
CLS
≤ 0.1Cumulative Layout ShiftHow much the layout jumps while loading

Google’s “good” thresholds for Core Web Vitals, measured on real phones.

Crawl & indexation

  • robots.txt and XML sitemaps
  • Canonical tags and duplicates
  • Index coverage in Search Console
  • Server log-file analysis
  • Redirect chains and 404s

Speed & experience

  • Core Web Vitals on real devices
  • Image compression and lazy loading
  • Render-blocking scripts
  • Caching and CDN
  • Mobile usability

Structured data

  • Organization and LocalBusiness
  • Product, Offer and Review
  • FAQ, HowTo and Breadcrumb
  • Event and Service
  • Rich-result validation

International SEO

  • hreflang and language versions
  • Country targeting
  • Local currency and units
  • Translated metadata
  • Market-wise Search Console

Local SEO

  • Google Business Profile optimisation
  • NAP consistency across directories
  • Review velocity and replies
  • Local landing pages
  • Map-pack rank tracking by area

Content & E-E-A-T

  • Search-intent mapping
  • Topic clusters and pillar pages
  • Experience, expertise and author signals
  • Internal linking architecture
  • Content decay refresh

Authority

  • Backlink profile and toxic links
  • Digital PR and local press
  • Trade directories and councils
  • Unlinked brand mentions
  • Competitor link gaps

AI-search readiness

  • GPTBot, ClaudeBot, PerplexityBot and Google-Extended access
  • llms.txt and clean HTML
  • Entity and knowledge-panel consistency
  • Citable statistics and sources
  • AI answer monitoring

Security & trust

  • HTTPS and security headers
  • CMS and plugin vulnerabilities
  • SPF, DKIM and DMARC
  • Malware and spam injections
  • Uptime monitoring

Measurement

  • GA4 and Search Console setup
  • Call and WhatsApp tracking
  • Form and lead attribution
  • Revenue-by-page reporting
  • Looker Studio dashboards
From traffic to revenue

What a page-one ranking is worth to you

SEO is an investment, so we model it like one. Move the sliders with your own numbers to see the monthly value of ranking for your main keywords.

Estimate only. Click-through rates by position are typical industry averages; your real numbers come from the audit.

Visitors / month—
Enquiries / month—
New customers—
Revenue / month—
Get this modelled with real data
Competitor analysis

Know exactly why they outrank you — and where they’re weak

We benchmark you against the three to five businesses your customers actually compare you with, across Google, maps and AI assistants.

01
Keyword gapSearches they rank for and you don’t — sorted by buying intent and value
02
Content gapTopics, guides and product pages they have that answer buyers’ questions
03
Backlink gapSites linking to them that would link to you
04
SERP feature ownershipWho holds snippets, map pack, images, videos and AI Overviews
05
AI share of voiceHow often ChatGPT, Gemini and Perplexity name them versus you
06
Local strengthReviews, ratings, photos and categories on Google Business Profile
07
Speed & UXCore Web Vitals and mobile experience compared side by side
08
Ad overlapKeywords they pay for — often the ones worth ranking for organically
Competitor scorecardSample
SignalYouRival ARival B
Ranking keywords42310128
Map-pack keywords3189
Google reviews2116457
Referring domains97431
Mobile LCP (s)4.92.13.2
AI mentions / 20 prompts072

Illustrative layout. Your scorecard uses live data from Search Console, rank trackers, Google Business Profile and AI prompt tests.

Market research & niche strategy

Demand first, keywords second

We size the demand in your niche — what people search, when, and with what intent — then build a strategy for how your kind of business actually sells.

Demand sizingSearch volume, trends and seasonality for your products and areas
Intent mappingWhich searches are researching, comparing or ready to buy
SeasonalityWedding season, Diwali, admissions, trade fairs and tourist months
Market selectionWhich cities or countries have demand and weak competition
The 12-month growth roadmap

From audit to compounding growth

Every phase has deliverables, campaigns and numbers we report against. You see progress every month and can stop any month.

  1. Weeks 1–2 · Phase 0

    Discover

    • Technical, content and local audit
    • Competitor and AI share-of-voice benchmark
    • Demand and keyword research by niche
    • Analytics, call and WhatsApp tracking set up
    Baseline report · prioritised roadmap · revenue targets
  2. Month 1 · Phase 1

    Fix the foundations

    • Indexation, speed and Core Web Vitals fixes
    • Schema for business, products and FAQs
    • Google Business Profile rebuilt
    • Quick wins on pages ranking 8–20
    Pages indexed · Core Web Vitals passing · first ranking lifts
  3. Months 2–3 · Phase 2

    Build content & local

    • Money pages for top buying-intent keywords
    • Question-led content for AEO
    • Local and area landing pages
    • Review generation system live
    Map-pack entries · featured snippets · enquiries from organic
  4. Months 4–6 · Phase 3

    Authority & campaigns

    • Digital PR, directories and trade bodies
    • Seasonal campaigns: festivals, weddings, admissions, trade fairs
    • Paid search to test keywords before scaling content
    • Conversion-rate optimisation on top pages
    Referring domains · cost per lead falling · revenue from SEO
  5. Months 7–12 · Phase 4

    Scale & AI visibility

    • GEO: citable guides, comparisons and data
    • Entity consistency across web and AI sources
    • New markets, languages or locations
    • Content refresh and expansion where it pays
    AI mentions · share of voice · revenue per organic visit
Campaign calendar

Ranked before the demand arrives

Content takes weeks to rank, so we publish ahead of each peak and back it with paid search and social during it.

JanFebMarAprMayJunJulAugSepOctNovDec
Festive gifting
Tourism & hotels
Coaching admissions
Export trade fairs
Rooftop solar
Publish & build Peak demand — campaigns live
Ways to work with us

Start small, scale what works

SEO & AI audit

Know where you stand

₹4,999one-time
  • Technical, content and local audit
  • AI-answer visibility test
  • Top 3 competitor snapshot
  • Prioritised fix list with costs
Ask about this

Growth strategy sprint

A plan your team can run

₹19,999one-time · 2 weeks
  • Market and demand research
  • Full competitor analysis
  • Keyword and content map
  • 12-month roadmap with revenue targets
Ask about this
Most picked

SEO + AEO growth

We run it for you

₹24,999/month
  • Everything in the roadmap, executed
  • Content, schema and local SEO
  • Monthly leads and revenue report
  • Stop any month
Ask about this
New · AI search

AI citations & mentions

Be named and cited by AI assistants

₹7,999/month
  • Entity and citation building
  • Citable guides and comparisons
  • Accuracy fixes when AI gets you wrong
  • Monthly AI share-of-voice tracker
  • Setup ₹14,999 one-time
Ask about this

Prices exclude 18% GST. Ad spend, if any, is paid by you directly to Google or Meta.

How we report

Numbers your accountant would recognise

Revenue from organicEnquiries and sales traced to search, maps and AI referrals.
Cost per leadCompared month on month and against your paid ads.
VisibilityRankings, map pack, snippets and AI mentions in one view.
A real review call30 minutes every month, in Hindi or English, with next month’s plan.
SEO questions

Straight answers

How long does SEO take to bring enquiries?

Technical fixes and Google Business Profile work show up in weeks. Rankings for competitive keywords usually take 3–6 months, and compounding growth comes in months 6–12. We report leads and revenue from month one, not just rankings.

What is the difference between SEO, AEO and GEO?

SEO earns rankings in Google’s classic results. AEO (answer engine optimisation) shapes your pages so Google’s AI Overviews, featured snippets and voice assistants quote you directly. GEO (generative engine optimisation) helps tools like ChatGPT, Gemini, Claude and Perplexity name and cite your business when someone asks for a recommendation.

Can you get my business mentioned in ChatGPT or Gemini?

We can’t control any AI model, and anyone who promises a guaranteed mention is not being straight with you. What we do is improve the signals these assistants rely on — consistent facts about your business, trustworthy mentions on the sites they draw from, and content worth citing — then measure how often you appear across many prompts, month after month.

Can you guarantee the number one position?

No honest agency can — Google decides rankings. We commit to the work, the reporting and the targets we agree on, and you can stop any month if we don’t deliver.

Do you work with businesses outside Jodhpur?

Yes. Most clients are in Jodhpur and western Rajasthan, but our export SEO clients target buyers in the UK, EU, the Gulf and Australia.

Do I need to change my website?

Not always. The audit tells us whether fixing the current site is enough. If a rebuild would pay back faster, we say so and quote it separately.

Who owns the content and accounts?

You do — Search Console, Analytics, Google Business Profile and every page we write stay in your name.

आगे बढ़ें

Your competitors are already being found. Let’s make sure buyers find you first.

Book a free 30-minute growth call. We’ll look at your site, your top three competitors and what AI assistants say about your category — and you leave with three actions you can take this week, whether or not you hire us.

Free, no obligation At your office, ours, or on video Written summary on WhatsApp
Free 30-minute SEO growth callSite, competitors and AI visibility reviewed
Book